Our Pre Ride Cold Brew uses speciality grade single origin coffees. The rain levels, growing conditions, and level of fruit maturation contribute to a unique product expressive of time and place. It’s akin to the concept of terroir in wine, and with the right care in processing, storing, and roasting, the coffee’s taste profile can be indicative of where it was grown and how it was produced. Like a great Burgundy capable of springing more tears than a viewing of Steel Magnolias, coffee, too, can be transcendent.